Elite Franchise
Elite Franchise February 2025
This month’s Exclusive Feature highlights Home Instead, a leading home care provider franchise that has been shaping the UK care industry for nearly two decades. CEO Martin Jones MBE shares how the company’s mission to “expand the world’s capacity to care” drives both business success and social impact. Home Instead’s innovative approach to franchising, commitment to quality care, and advocacy for policy change position it as a key player in the evolving home care sector. As it nears its 20th anniversary, the brand continues to expand its services, support franchisees, and influence the future of social care. Click here to read more.
Our Analysis section features insights from Phil Archer, Head of Business Planning & Funding at d&t, on why franchising remains one of the most accessible and rewarding paths to business ownership. In his article, he explores how franchising offers a structured model with built-in support, making it an ideal choice for both first-time entrepreneurs and experienced business owners. From finding the right franchise match to understanding financial commitments, Archer highlights the key steps to success. Click here to read more.
Our Sales & Marketing section features expert insights from Rebecca Newenham on how to leverage PR to grow your franchise. In her article, she shares practical and cost-effective strategies, from harnessing the power of social media to sharing compelling brand stories, entering industry awards, and conducting insightful surveys. Newenham highlights how PR can establish credibility, expand your audience, and strengthen customer relationships, all without the need for an expensive agency. Click here to discover how these simple yet powerful PR techniques can help elevate your franchise’s visibility and success.
Paul Lewis, MD at Pitman Training, shares why your most valuable business asset isn’t your investment or product—it’s you. In his article, he explains how prioritising physical and mental fitness is crucial for business success. From boosting energy and reducing stress to improving decision-making and resilience, staying healthy gives entrepreneurs a competitive edge. Lewis offers practical tips on integrating fitness into your daily routine, ensuring you work smarter, not just harder. Click here to read his insights on why a strong, resilient entrepreneur builds a thriving business.
If you interested in receiving regular content like this you can subscribe for free if you click here!