Beer Saver franchise working with Liverpool FC

Liverpool Football Club needs no introduction as the 6 times champions of Europe. Beer Saver 6 has been installed on all main bars and cellars for the last 4 years. Initially the systems’ primary objective was to enhance the beer quality. Coupled with the line cleaning service the site maintains an extended line cleaning cycle.

“My priority is the quality of the beer and Beer Saver has a massive impact on improving the quality and consistency across all the bars. It tastes fresh and doesn’t go bitter. My second priority is waste. Each line clean we waste over 1500 pints across the stadium, at £4.50 a pint retail. Over the season that’s a lot of beer that is sold to fans that would otherwise have been wasted and really does help with our GP targets.”
Phil Egan– Head of Stores, Liverpool F.C

In Brief:

  • 65,595.20 Pints Saved
  • 1038% Return of Investment
  • 16.4 Tonnes CO2 Footprint Reduction
  • 1,311,904 Litres Water
  • Footprint Reduction
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