TaxAssist make the finals of 3 categories at the UK Search Award
TaxAssist Accountants has been named as a finalist in three categories at The UK Search Awards 2022, which will see it competing with household financial brands including TSB Bank, Virgin Money and Legal and General.
The UK Search Awards are regarded as the premiere celebration of Search Engine Optimisation (SEO), Pay Per Click (PPC) and content marketing. TaxAssist has been nominated as a finalist in the following categories for the various digital marketing campaigns aimed at raising the profile of the brand and generating new client leads for its network:
- Best Integrated Campaign (Large)
- Best Use of Search - Finance (PPC)
- Best Use of Search - B2B (PPC) (Large)
Working in partnership with marketing agency Gravity Global, TaxAssist redesigned its website to be more user friendly and optimised the content to be more easily found on search engines such as Google and Bing. Combined with a restructure of its internet advertising campaigns to further boost its searchability, the projects helped to increase the number of clients wishing to use TaxAssist’s network of over 400 locations across the UK.
"We’re thrilled to be nominated in three categories at this year’s UK Search Awards. To be up against Legal and General, M&S Bank, Metro Bank, Virgin Money, Money Supermarket and TSB says much about the incredible growth achieved by the TaxAssist brand over the past few years, and to be nominated is an achievement in itself. New client attraction is a key consideration for any TaxAssist franchisee, so for our success to have been recognised in this arena is a huge endorsement of the business development initiatives that we provide.”
James Mattam, Group Business Development Director of The TaxAssist Group.
The UK Search Awards celebrate the expertise, talent and achievements of the search industry from both agencies and brands. Rewarding businesses for over 10 years, the awards continue to grow in popularity, creativity and innovation with the competition increasing year after year, highlighting the very best practices in digital marketing.
The winners of the UK Search Awards will be announced on the 30th November.