Oscar Pet Foods look at why pet owners are becoming more concerned with what to feed their pets

With a dog and cat population of nearly 17 million (PFMA. 2016), health-conscious UK pet consumers are becoming more concerned about what they feed their much-loved companions.

Understanding goodness...

What is good nutrition? A complete diet that provides a pet with the six daily nutrients they need to stay happy and healthy, along with a fresh supply of water, is the foundation of good nutrition. High quality digestible protein, carbohydrates and fats are essential in a healthy diet and the quality of these will be seen in the pet's overall appearance: shiny coat, ideal body condition, weight and behaviour.

It pays to read the pet food labels. Does the typical analysis add up to 100%? Can you see all the ingredients added to the food? It's compulsory to list all the constituents for consumers to identify what keeps a pet healthy, although sometimes, labelling is unclear and confusing.

The rewards of goodness...

You are what you eat and that also applies to pets; quality food from the start sets the grounds for a healthy, longer life. From puppy/kitten to old age, it's important to be guided by nutritional expertise, following recommended feeding rates which may need to vary in accordance with lifestyle.

The added support of nutritional advice, despite knowing your pet's needs, will prove beneficial in your pet's development.

Where is the goodness...

OSCAR Pet Foods franchise group delivers the complete pet care service direct-to-the-door in order to make shopping for pet food convenient and easy. OSCAR Nutritional Advisors (franchisees) are trained to create a better understanding of its own brand and the concentration of ingredients in OSCAR's high quality food means feeding less, producing less waste, costing less per meal while maintaining energy levels and nutritional requirements for a healthy weight and contented lifestyle.

Education on what to feed and how to feed is important and with a selection of foods prepared to suit different life stages, conditions and breeds; nutritional advice, behavioural support and veterinary backup from the OSCAR Helpline experts is FREE.

OSCAR's unique honest label policy shows ingredients adding up to 100%, and in order to maintain the highest level of nutritional standards, there is a team of enthusiastic professionals bringing a wealth of knowledge in how OSCAR can help you to care for your pets.