Coffee-Bike Franchise continues International Expansion

From Germany to the world. With a master franchisee in India, Coffee-Bike coffee franchise is continuing its steady franchise growth and lays the foundation for entering the Asian franchise market. The cooperation with GIAAN Corporate Services Private Ltd. gives the German coffee all-rounder the franchise opportunity to establish their Coffee-Bike franchise brand in Asia. Ritesh Manchanda, Gopal Mohan Gupta and Charanjit Singh Arora (and other business partners), having decades of experience in operational management, corporate management and consulting, see a great potential for the Coffee-Bike franchise concept in the Indian market.

Coffee has long since replaced tea as “the must-have drink” in India and the business with coffee in general is booming in the Asian countries. Rising international brand affinity as well as an increasing middle income class in India lead to a growing interest in franchise concepts from the West.

“India represents a great opportunity for the to-go food sector. Coffee-Bike’s unique mobile concept can be easily integrated in the Indian shopping centres and has its fingers on the pulse of the time with regard to the increasing consumption of high-quality coffee”, says Gopal Mohan Gupta.

“The market entry in Asia is a very exciting task! It makes us proud to operate our made in Germany Coffee-Bikes at the other end of the world. Moreover it indicates the opportunity to establish our successful system in many other parts of the world. We are looking forward to the cooperation with GIAAN Corporate Services Private Ltd. and many Coffee-Bikes in India”, says Tobias Zimmer, CEO at Coffee-Bike GmbH. The brand Coffee-Bike has been officially rolled-out in New Delhi/NCR and Bangalore.

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